We love being referred by past clients so when we received a call to help launch a new eye surgeon collaborative we were happy to see what we could do. We had a clean slate to start with for creating a new brand for this organization.
A few great conversations and brainstorming sessions lead to some interesting conceptual approaches. Working with our team of designers and illustrators we developed a logo concept that played on the unique typography with two OO’s and the idea of surgeons coming together, overlapping and sharing their skills to improve eye surgery for the region.
