At Swerve Design Group We Do Things Differently — Hence the Name

Toronto design studio Swerve is big where it counts – ideas, expertise and results. And small where it matters – direct, and accessible. We are a team of dedicated, creative-minded, results-driven entrepreneurs.

At Swerve, we know that coming up with great design is half our business.The other half is building strategies and brands on time, on budget – and most importantly, on target. Design can be ethereal, but business objectives are not. Learn about our design team, our design process, our design project budgets, and portfolios or dive in deep and view some project Case Studies. Whether you are a small business start-up, large commercial enterprise or non-profit, we have the expertise to help you define and achieve your goals. See the top 10 reasons why you should choose Swerve.

The Sum of Our Parts: Our Design Experience

 

Swerve started as a partnership of two experienced and successful creative directors: David Johnson and Mark Haak.

Mark and David still direct all aspects of the business — the design (which they love), the client service (which they love even more), and the sales (which they both royally hate). The success of their ongoing collaborations led them to create their own full service graphic design firm in 1999 - the product of David's considerable print and communications experience combined with Mark's Web and multimedia expertise. Want to know more about David and Mark?

It's Not Just the Destination: Design Process

It's more than just a rewarding destination but the journey that gets you where you want to go. How we work with you matters just as much as what we create.

Our process is built on over 10 years of experience creating successful designs. We expect to be working with you for years and we know how important it is to make your journey exciting and rewarding.
  • Step one: Define
    We take the guesswork out of your project with our discovery sessions. There’s no smoke and mirrors here – just rolling up our sleeves and digging into the soul of your business, listening to your needs, identifying problems, understanding your audience, realizing goals, and knowing how to make your customers respond. We’ll brainstorm strategies, present solutions, set requirements, confirm budgets and set out timelines. This groundwork builds the foundation of everything we produce.
  • Step Two: Explore
    We focus on goals and collaboratively brainstorm ideas and research options; discuss our concepts and conceive creative solutions. We sketch, wireframe, set the architecture and assemble the best user interface. Then, when all the dust has settled, we present designs for feedback and implement your comments, refined and polished off for approval.
  • Step Three: Achieve
    We care about excellence and integrity. We watch all the details – build things right the first time and test until it's absolutely perfect. We focus on accessibility, standards compliant code and search engine optimization. We watch the analytics and track the success. You can see the results of this process in our web, print or branding portfolios or get a more in depth view in our case studies.

Value-Based Design Pricing

Your project is more than just the end product – it’s a combination of intelligent strategy, a proven process, creative epiphanies and gut reactions all stemming from a decade of expertise.

We don’t sell “off the shelf packages” or repurpose the same ideas over and over again. Everything we build is custom tailored to meet your unique needs, goals and budgets. To give accurate pricing, we review your particular requirements and do a full project discovery meeting to nail down the goals and deliverables and provide a set price that works for your budget. Lots of variables impact budgets including number of meetings, complexity, functionality, content migration and more. Below are some general guidelines on our design fees. Talk to us about your needs and we’ll put together a custom tailored, no cost, no obligation quote that works for you. Read more about our design prices here.