News and Ramblings from Swerve
Showcasing all the lastest work and news from our studio
Direct Mail Campaign for Conference

This direct mail piece was designed to promote the upcoming Golf Superintendents annual Turf Grass Conference. Using variable printing each brochure was customized with the recipient’s name on the cover. Studies have shown that using this technique increases the success rate of direct mail campaigns.
January 10th, 2012Web Design for Red Door Shelter

Just launched a new design for Red Door Shelter. This is our second design for Red Door, having designed their original site a few years ago.
Red Door provides assistance to families, refugees and women who are fleeing violence.
December 12th, 2011New Site for Future Possibilites for Kids

Web site design for Future Possibilities for Kids, a charity that works to involve, inspire and empower Kids to develop their own aspirations and dreams for themselves and their communities through leadership training and ‘possibility thinking’.
“As a non-profit Executive Director, I have been developing websites for many years. Never has the process gone so smoothly or been so enjoyable as it has with the team at Swerve Design Group. Throughout the process of creating our new website and newsletter, cost effectiveness and quality were strived for and the team was always friendly, professional and willing to help. I would highly recommend working with Swerve for your websites or graphic design needs and we certainly will over the long term!”
Lianne Picot
Executive Director
Future Possibilities for Kids
Logo Design for Willis Network

Logo design for a new division of Willis, a global insurance company.
November 30th, 2011ECO Annual Report Design

We are very proud of our design for the Ontario Environmental Commissioner.
In his 2010/2011 Annual Report “Engaging Solutions” released today, Gord Miller says there’s no shortage of talk about the problems such as climate change, waste diversion, and the loss of biodiversity. “But when it comes to doing something” says Miller, “there doesn’t seem to be a lot actually happening.
Read more on the ECO web site.
Along with the print version of the report in French and English Swerve also created the PDF and epub editions.
October 25th, 201110 Things We Have Learned About Creating Non-profit Association Websites
We were asked recently to put together some tips of what we have learned designing web sites for non-profits that could be applied to other non-profit communications projects. Here are some of our tips:
1. It’s not about you – its about your member/donor
2. Design backwards, start with the end goal
3. Listen. Listen to supporters and staff
4. Find your own unique voice
5. Celebrate your supporters!
6. Just because you build it, it doesn’t mean they will come
7. Engage, engage, engage
8. Use opensource technologies
9. Do it right the first time (or at least this time)
10. Have a small committee, be decisive and communicate to rest of staff
And remember, launching your site isn’t the end – watch your analytics, review and enhance your site.
October 11th, 2011Mastercard Design

We just designed fresh new gift card packaging for Mastercard.
October 10th, 2011New Brochures Designed for Bellwood Health

We just finished designing series of brochures for Bellwood Health Services.

October 8th, 2011
Threads of Life Web Site Design

Threads of Life is an association for workplace tragedy family support. They needed a new site that was easy to update, promoted the great work they are doing and helped drive traffic to their national fundraising walks which we also redesigned at the same time. Both sites are built on an easy to use WordPress content management system.
October 8th, 2011Steps for Life Web Site Design

Steps for Life is the national walk in support of Threads of Life – an association for workplace tragedy family support. They needed a new site that was easy to update, promoted the great work they are doing and encouraged support for their national fundraising walks. We also redesigned the main Threads of Life site at the same time so both sites are built on the same easy to use WordPress content management system.


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